Brand Design ········· CHD
Brand Strategy / Naming ······ Binomial Consulting
Client ········· Hong Leong Asia
Brand Strategy / Naming ······ Binomial Consulting
Client ········· Hong Leong Asia
R3 Precast
R3 Precast is part of Hong Leong Asia and is the market leader in Singapore’s building precast sector. Over the last 40 years, it has built a strong track record in delivering quality products consistently and timely.
Key messaging themes based on our brand
1.
Established reliability
We are known to deliver quality products timely and consistently
2.
Technology-driven
We drive technological innovations to maximize productivity and achieve resource efficiency
We drive technological innovations to maximize productivity and achieve resource efficiency
3.
Sustainability leadership
We stand ready to provide sustainable products for the future with forwardlooking leadership
